• TAG University
TAG launches ‘online university’

TAG, the industry’s youth employment charity today launched TAG University, an online resource (tagworks.org) designed to help ambitious professionals develop the core business skills necessary to further their careers and add value to their workplace. Developed in partnership with top fitness business consultants, The Fit Biz Builders, the online university will provide anyone who wants to enhance their career open access to foundation courses in core business disciplines such as finance/accounting, sales, marketing, operations. It will also include tips, hints, guides and regular blogs from experts and business guru’s and role models.

Developed specifically for young professionals, the comprehensive platform will be open to anyone who wants to commence their business education with a foundation programme in ‘the business of business’. It will help commercial novices learn more about business disciplines including  business planning, the rudiments of marketing and an understanding the importance of cash flow . With dynamic content and clear design the TAG University will help young people who either want to embark on their own venture, or seek a more profound understanding of business in order to help them realise their management potential.

TAG focuses on 18-24 year olds who have been long term unemployed. It works closely with employers in the health and fitness industry to give young jobseekers a chance to break their cycle of deprivation and disadvantage by providing them with qualifications, work experience and ultimately employment. TAG University is an online resource which is designed to enhance this cohort’s employability and give the next generation of entrepreneurs in the fitness industry a kick-start into business.

The Fit Biz Builders is a specialist team which focuses on developing business, sales, marketing and web skills of ambitious fitness professionals. The company helps, mentors, and advises people looking to develop their businesses in the fitness industry.

Commenting on the launch of the industry’s first open access business support service Fred Turok, founder of TAG said:

“The partnership between TAG and The Fit Biz Builders highlights the industry’s innovative culture and its willingness to turn talented young fitness professionals into tomorrow’s leaders. The result, TAG University, will provide our young employees with the valuable advice and guidance they will need to turn ambition into reality. This online resource is designed to be no more than a gateway to gaining a deep understanding of the key business disciplines as well as an insight into how business works.

“We know from our TAG experience at least 40% of new market entrants harbour dreams of running their own fitness business – TAG University will help bridge that gap between dream and success.”

Scott Hodson, Founder of the Fit Biz Builders, said:

“We that there is huge demand for business skills across many sectors, including the fitness industry. Even those who think they know everything will be able to pick up great tips from this website. TAG do a great job getting young people into the fitness industry who are keen, but everyone needs to learn the basics if they want to set up on their own. That is what The Fit Biz Builders is able to offer as a collaboration of business, sales and marketing experts for the fitness industry and we are delighted to partner with TAG on such an important initiative and one which could have huge ramifications for the future of our industry.

“Our dream is to help unearth a new generation of fit pros who have the savvy to become the successors of the industry’s founding fathers like Mike Balfour and Fred Turok as well as entrepreneurs who created new business models such as Mark Sesnan with GLL.”


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